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2018年8月17日 · A brief history of Uniqlo, the clothing company that's changing everything | The Business of Business. Markets. A brief history of Uniqlo, the clothing company that's changing everything. What began as a single menswear store in 1950s Japan is now a worldwide clothing band with 1,900 stores worldwide. Amy Lamare. 8.17.18 8:07 AM.
- Amy Lamare
Origins in Japan. A Yamaguchi -based company, Ogori Shōji (which, until then, had been operating men's clothing shops called "Men's Shop OS") was founded in March 1949 in Ube, Yamaguchi. [4] On 2 June 1984, it opened a unisex casual wear store in Fukuro-machi, Naka-ku, Hiroshima, under the name "Unique Clothing Warehouse". [5] .
- 2 June 1984; 39 years ago
- 30,000+ employees
- 717-1, Sayama, Yamaguchi City, Yamaguchi 754-0894, Japan
- Fashion
2017年6月2日 · Where did the name Uniqlo come from? In 1984, a clothing company called Ogori Shōji opened a shop in Hiroshima, Japan called ‘Unique Clothing Warehouse’. It was decided that the brand would be registered under the contraction ‘Uni-Clo’, from the ‘Unique Clothing’ part of the name.
- Alicia Joy
- Tokyo Writer
The first Uniqlo opened its doors in Hiroshima, Japan in 1984. ap. The company is a division of Japanese retail holding company Fast Retailing, with Tadashi Yanai at the helm. The company ...
The first UNIQLO store opened its doors in June 1984, proving the success of the SPA manufacturer retailer model controlling the entire process from product planning, production, distribution and marketing.
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1997年，UNIQLO參考美國零售集團 GAP 的商業策略，開始設計及獨家銷售自己設計的成衣產品，目標改為提供低價格、高品質的產品，並請廣告公司對品牌進行宣傳，這樣的品牌形象轉換獲得成功。 2001年8月，該集團的營業額達到高峰，並於中國大陸成立Fast RETAILING（Jiangsu） Apparel CO.，LTD子公司。 2001年9月，首次在海外開設店舖，進軍 英國 市場。 但是，從2002年開始，UNIQLO在日本的庫存數量快速增加，英國的業績也並不理想。 2002年、2003年8月份的業績大幅下滑。 然而UNIQLO卻開始事業擴展至 東亞 地區。 2002年9月， 中國 大陸首店（共2間），於 上海 開設。
2019年9月22日 · Uniqlo’s roots go back to a men’s clothing store in a far-flung Japanese city in 1949; influenced by US retail trends, it began expanding in Japan in the 1980s. It took another cue, from US...
