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  1. The Theory of Planned Behavior (TPB) was developed by social psychologists and has been widely employed as a tool to aid our understanding of a variety of behaviors including health behaviors (Ajzen 1991, Godin and Kok 1996 ). The TPB details how the influences upon an individual determine that individual's decision to follow a particular behavior.

  2. 2020年8月31日 · The theory of planned behavior continues to offer a useful framework for research in the social and behavioral sciences. The studies reported in this special issue illustrate the ongoing interest in using the TPB to explain and predict behavior in various domains.

  3. 2020年6月10日 · The theory of planned behavior (TPB) has been used successfully to explain and predict behavior in a multitude of behavioral domains, from physical activity to drug use, from recycling to choice of travel mode, from safer sex to consumer behavior, and from technology adoption to protection of privacy, to name but a few (for meta-analytic synthes...

  4. 2020年8月31日 · The aim of the present manuscript is to test and compare the theory of reasoned action (TRA), theory of planned behaviour (TPB) and prototype-willingness model (PWM) in predicting risky alcohol...

  5. 2017年6月7日 · Conclusion. In sum, the theory of planned behavior is a theory used to predict and understand behaviors. It posits that behaviors are immediately determined by behavioral intentions, which in turn are determined by a combination of three factors: attitude toward the behavior, subjective norms, and perceived behavioral control.

  6. According to the TPB, human behavior is guided by three kinds of considerations: beliefs about the likely con-sequences of the behavior (behavioral beliefs), beliefs about the normative expectations of others (normative beliefs), and beliefs about the presence of factors that may facilitate or impede performance of the behavior (control beliefs).

  7. 2020年6月10日 · The theory of planned behavior (TPB—Ajzen, Organizational Behavior and Human Decision Processes, 1991, 50, 179–211; Ajzen, Handbook of theories of social psychology, 2012, 1, 438–459) has been widely applied to the prediction and change of behavior, including behavior related to the use of technology.

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